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December 23, 2021
Marketing Mix: Price and Pricing Strategy In our video on Marketing Mix, one of the 4 Ps was Price. So, let’s look at pricing strategy. Watching this video is worth 2 Management Courses CPD Points*. 🔎 See below for details Marketing for Managers This video is part of course module number 8.3.3 Program 8: Managing
December 21, 2021
What is the Starfish Model for Giving Feedback? The Starfish Model offers you a quick and future-focused way to give formal and informal feedback. Watching this video is worth 1 Management Courses CPD Point*. 🔎 See below for details Feedback This video is part of course module number 3.8.2 Program 3: Managing & Leading Individuals
December 16, 2021
Marketing Mix: Product – What is the Product Marketing? In our video on Marketing Mix, the first of the 4 Ps was Product. Product is the goods and services that you offer to your target customers. It needs to solve a problem, scratch an itch, or create desire in your customers. So, this element of
December 14, 2021
Masters of Feedback: Kim Cameron – Positive Feedback Kim Cameron is the founder of Positive Organizational Scholarship. This is the application of the ideas of Positive Psychology, Organizational Design, Citizenship, and much else, at the organizational level. At the heart of his thinking are the ideas of strengths, positive deviance, and affirmative bias. And these
December 14, 2021
Why You Should Never Use the Feedback Sandwich – swap to the Feedback Burger The Feedback Sandwich is the first method many managers learn for giving feedback. But it’s deeply flawed. However, with one simple modification, it becomes powerful… It becomes the Feedback Burger. Watching this video is worth 1 Management Courses CPD Point*. 🔎
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