Marketing Mix 101: Product, Pricing, Promotion, Positioning & More
The Marketing Mix is one of the most essential tools in marketing—and in this video, I break it down into six clear, practical parts.
Whether you’re launching a new product, building a brand, or just starting your marketing journey, this is your go-to guide.
📦 What you’ll learn:
😀 What is the Marketing Mix? – Understand the classic 4Ps and how they work together
😀 Product Marketing – Focus on features, design, and meeting customer needs
😀 Pricing Strategy – Learn how to set prices that reflect value and drive sales
😀 The Right Place – Explore distribution channels and placement strategies
😀 Promotion – Craft compelling marketing messages that get attention
😀 Positioning – Define how your brand stands out in the market
Whether you’re a student, entrepreneur, or marketing pro brushing up on your skills, this short series will give you a solid foundation to make smarter decisions.
💼 Like, subscribe, and comment to keep the marketing insights coming!
🧭 This video is a compilation of videos from course module number 8.3.3
🏢 Program 8: Managing Customers and Clients
🏘️ Course 3: Marketing for Managers
🏠 Section 3: Marketing Mix
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🔖 CHAPTER MARKERS
00:00 – What is the Marketing Mix?
12:56 – Marketing Mix: Product Marketing
19:19 – Marketing Mix: Price and Pricing Strategy
26:45 – Marketing Mix: The Right Place
33:18 – Marketing Mix: Promotion – Crafting a Message
37:29 – Marketing Mix: Positioning
#MarketingMix #MarketingStrategy #4Ps
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