Lesson notes, exercises, downloads, and recommended reading are below the video. On mobile, the video will rescale when you play it.

Simon Sinek: Start with Why and Leaders Eat Last

Simon Sinek is an American author and speaker. Two of his books have had a huge influence on leaders in business and public service: Start with Why, and Leaders Eat Last.

🧭 This video is part of course module number 3.11.5
🏒 Program 3: Managing and Leading Individuals
🏘️ Course 11: Leadership
🏠 Section 5: Masters of Leadership

🧰 Free CPD Tools – https://gum.co/MC-CPD
🧳 Management Courses Onboarding Kit – https://gum.co/MC-ObK ($3)

⇨ Other videos about masters to Leadership
🎬 Warren Bennis: Master of Transformative Leadership https://youtu.be/ZJyPN0ud6ig
🎬 Kouzes and Posner: The Leadership Challenge https://youtu.be/xAWrYSggvXs
🎬 Contingency Theory of Leadership Effectiveness https://youtu.be/1WeKHqO3IoQ
🎬 Tannenbaum & Schmidt: The Leadership Continuum https://youtu.be/IW4XbC8Uc8U

Start With Why: How Great Leaders Inspire Everyone to Take Action
Leaders influence behavior through manipulation and inspiration
People are inspired by a sense of purpose (or “Why”)
Leaders need to answer this question first, then communicate the β€˜What’ and the β€˜How’ – Sinek’s Golden Circle

Leaders Eat Last: Why Some Teams Pull Together and Others Don’t
Sinek advocates for servant leadership, see our video: https://youtu.be/A-cV0yx2LeM
When we feel safe within a team, we have a healthy balance of four chemical types. This, he calls a Circle of Safety.
β€’ Endorphins and dopamine
β€’ Serotonin and oxytocin

Sinek’s Big Ideas for leaders:
1. People need a sense of purpose. Answer the question β€˜Why’ first
2. Look after your people and create a healthy and safe environment
3. Good leadership derives from brain structure and our biological chemistry

🎯 Watching this video is worth 3 Management Courses CPD Points*.
πŸ”Ž Details below

1. What is the ‘why?’ that you need to start with, when communicating with your team? How can you communicate it more effectively? (3 MC CPD Points)
2. Watch our video on servant leadership: https://youtu.be/A-cV0yx2LeM
3. Do you eat last? How are you serving your team, and what more can you do? (3 MC CPD Points)

πŸ“– Leaders Eat Last – https://geni.us/ZIawP8Y
πŸ“– Start with Why – https://geni.us/D8ZSs

There are a vast number of Leadership books – perhaps more than on any other management-related topic. And there is also a huge range represented in different lists of the best. This no-doubt reflects the different contexts for leadership.

So, any recommended reading list of leadership books must be particularly subjective. I have chosen those that made me think, and which are of particular value to managerial leaders: not sportspeople, military leaders, or CEOs. In no particular order:

πŸ“– Humble Leadership
πŸ“– The Leadership Challenge
πŸ“– The New Leaders
πŸ“– Shackleton’s Way
πŸ“– Why should Anyone be Led by You
πŸ“– The Habit of Excellence

πŸ’° Links to our book recommendations are affiliated through Amazon and help support our free videos

πŸ—ƒοΈ Managers Need a Basic set of kit to do your job well. Here are my top recommendations: https://kit.co/MikeClayton/manager-s-work-kit (the links are affiliated)

πŸ§‘πŸ½β€πŸ’»πŸ‘©πŸΌβ€πŸ’» Management Courses Continuing Professional Development (CPD) Points
You can record your Management Courses CPD points on our free, downloadable CPD record log.
πŸ““ Download it at: https://gum.co/MC-CPD

Each video has two levels of MC CPD points. For this video:
⭐️ If you just watched the video, record 3 MC CPD points
🌟 If you also did all the recommended exercises, score a total of 9 MC CPD points

00:00 – Simon Sinek
00:24 – Start with Why
00:59 – The question, β€˜why?’
01:19 – Simon Sinek’s Golden Circle
01:46 – The Golden Circle and the Brain
03:11 – Summing-up Start with Why
03:30 – Leaders Eat Last
04:23 – Servant Leadership in Leaders Eat Last
04:41 – Simon Sinek, biological needs, and brain chemistry
06:14 – Simon Sinek’s Circle of Safety
06:55 – Why does Sinek use the title β€˜leaders eat last’?
07:58 – Summary: Three BIG ideas from Simon Sinek

#Leadership #ManagementCourses #SimonSinek


Kouzes and Posner: The Leadership Challenge
Warren Bennis: Master of Transformative Leadership
Coaching for Leadership Development
Mentoring for Leadership Development
The Principles of Leadership Development
Complexity, Leadership, and the Cynefin Framework
Robert House and Path Goal Theory [Situational Leadership]
Commercial Situational Leadership Models
A Generic Day-to-Day Situational Leadership Model
Tannenbaum & Schmidt: The Leadership Continuum
The Fiedler Contingency Theory of Leadership Effectiveness
What is Servant Leadership?
What is Authentic Leadership?
What is Charismatic Leadership?
What is Visionary Leadership?
The Blake & Mouton Leadership Grid
What is Transformational Leadership?
What is Transactional Leadership?
Goleman’s 6 Leadership Styles – A Styles Models of Leadership
Action Centered Leadership – A Roles-based or Functional Leadership Model
Leadership Behaviors: Task and Relationship Focus
Traits Models of Leadership
Leadership Traits, Roles, and Styles: Three Types of Leadership Model
What is Leader-Member Exchange Theory? And Should You Use LMX Theory?
10-Step Leadership Process: A Simple Model for How to Lead
Leadership Attitudes: How to Approach Things Like a Leader
The Leadership Skill Set: What Every Leader Needs to be Able to Do
What is Leadership? and Why do We Need Leaders?

Mike Clayton

About Mike Clayton 

Dr Mike Clayton is a (former) Project Manager and now a management educator. Having trained thousands of people at live workshops, seminars, and conferences, he now delivers training mainly via video. He has 14 books with international publishers and runs two successful YouTube channels. He is also the founder of OnlinePMCourses.com

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