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Business Planning 101 – How to Create a Business Plan Step-by-Step In this video, I will take you through the key essentials to know about what a business plan is, what it contains, and how we create one. Do you want a concise, yet precise, description of how to deal with common management challenges? This
Read MoreA Thorough Introduction to Organizational Culture [Compilation] This video compiles five of our main videos that introduce you to leading ideas about Organizational Culture. 🧭 This video is a compilation of 5 videos from course module number 6.1.4 🏢 Program 6: Managing within Organizations 🏘️ Course 1: The Nature of Organizations 🏠 Section 4: Organizational
Read MoreIntroduction to Organizations: A Compilation of our Introductory Videos This video compiles five of our videos that introduce you to the topic of organizations and what they are. 🧭 This video is a compilation of videos from course module number 6.1.1 🏢 Program 6: Managing within Organizations 🏘️ Course 1: The Nature of Organizations 🏠
Read MoreWhat is Mentoring? Why get a Mentor and Why be a Mentor? + Top Tips In this video, I want to answer the question, what is Mentoring? And also why get a mentor and why become a mentor? Watching this video is worth 4 Management Courses CPD Points. This video is part of course module
Read MoreWhat is PESTLE Analysis? In this video, I want to answer the question, what is PESTLE Analysis? Watching this video is worth 1 Management Courses CPD Point. This video is part of course module number 6.4.3 Program 6: Managing within an Organization Course 4: Strategy Section 3: Business Strategy LESSON NOTES ============ PESTLE Analysis is
Read MoreThe Miller Heiman Strategic Selling Methodology Robert Miller and Stephen Heimann were the founders of the hugely successful sales training business, Miller Heiman (no part of Korn Ferry). Their sales methodology focuses on Strategic Selling. The Book of the Course! Sales Skills: A Management Courses Introduction This book gives a broad introduction to the topic,
Read MoreWhat is Globalization? In this video, I want to answer the question, what is Globalization? Watching this video is worth 2 Management Courses CPD Points*. (See below for more details) This video is part of course module number 6.1 – The Nature of Organizations. Videos you may also like: 🎬 Introduction to Organizational Culture https://youtu.be/F_jEJBjE_J4
Read MoreWhat is NLP Modelling? And How do we to Do it? If you do something really well, and get excellent results, then perhaps I can get the same results if I do what you do. So, I might ask you questions and observe how you behave. If I can figure out your formula and apply
Read MoreNLP & Hypnosis: What is the Milton Model? The Milton Model is like an inverse of the Meta Model that we saw in an earlier video. Its purpose is to open up the mind to alternative possibilities. And main way it does this is by being artfully vague! Watching this video is worth 2 Management
Read MoreNLP Meta Model: Precision Questioning and Listening The NLP Meta Model starts with our ability recognize language patterns that people use, which give away the filters they are applying. Where these filters lead them to make an unhelpful interpretation of events , the second part of the Meta Model equips us to challenge those deletions,
Read MoreWhat is NLP? Neuro Linguistic Programming NLP is, frankly, problematic. Its popularity in management and business goes through phases and it has a lot of tools that are useful. So, what is NLP? Watching this video is worth 3 Management Courses CPD Points*. 🔎 See below for details NLP This video is part of course
Read MoreHoward Gardner: Emotional Intelligence in the Multiple Intelligences Model In 1983, Harvard psychologist, Howard Gardner, published the first edition of his book ‘Frames of Mind’. This introduced a wide audience to his model of ‘Multiple Intelligences’ Watching this video is worth 2 Management Courses CPD Points*. 🔎 See below for details Overview of Emotional Intelligence
Read MoreWhat is Remarketing? (or Retargeting) Have you ever been wandering about the internet and been surprised to find adverts for products you recently looked at? If you have, welcome to remarketing. Maybe you looked at an online product and then, later that day, saw a discount advert in your social media feed. Or you clicked
Read MoreWhat is Marketing Automation? And How to set it up. The explosion in online business and the effectiveness of Software as a Service have created a new boom: Marketing Automation. This allows marketers to address prospective customers almost personally. But to do so in a way that scales with your business. So, what is marketing
Read MoreWhat is Seth Godin’s Permission Marketing? And How to Build Your Campaign Permission Marketing has reached early adulthood. Born in 1999, it is a vibrantly fit and energetic part of the marketer’s toolset. We see it everyday, and think nothing of the revolutionary change it has created. Watching this video is worth 3 Management Courses
Read MoreWhat is Public Relations (PR)? How can your organization build the reputation it chooses? What it does and how the media represent it are important. So is advertising. But one way combines authenticity and control: good Public Relations, or PR. Watching this video is worth 2 Management Courses CPD Points*. 🔎 See below for details
Read MoreMarketing Mix: Product – What is the Product Marketing? In our video on Marketing Mix, the first of the 4 Ps was Product. Product is the goods and services that you offer to your target customers. It needs to solve a problem, scratch an itch, or create desire in your customers. So, this element of
Read MoreWhat is the Marketing Mix – The 4Ps: Product, Price, Place, Promotion? The job of marketing is to make potential customers aware of your products or services. And the Marketing Mix is consists of the different strategies for doing this. Watching this video is worth 4 Management Courses CPD Points*. 🔎 See below for details
Read MoreWhat is Market Segmentation? Every buyer is unique. But, in most industries, it is impossible to target marketing at individuals. So, instead, we identify broad classes of buyers who share within the class a set of needs and buying preferences. Identifying those classes is market segmentation. Watching this video is worth 2 Management Courses CPD
Read MoreWhat is a Marketing Strategy? A marketing strategy refers to a business’s overall plan for how to reach prospects and turn them into customers. A marketing strategy contains the company’s or brand’s value proposition, key messages, data on target customers, and other essential data. Watching this video is worth 3 Management Courses CPD Points*. 🔎
Read MoreWhat is Market Research? Market research is the process for understanding the customers’ responses to a new service or product, by working directly with potential customers. Market research allows a company to discover who its ideal customers are and get opinions and other feedback from them. Watching this video is worth 2 Management Courses CPD
Read MoreKim Cameron: Positive Organizational Scholarship Positive Psychology is an important component of modern workplace thinking. And Kim Cameron has been at the forefront of making it into a powerful force in organizational thinking, referring to it in this context as ‘Positive Organizational Scholarship’. Watching this video is worth 4 Management Courses CPD Points* See below
Read MoreCharles Handy: Philosopher of Organizations Charles Handy has been the source of a stream of ideas about organizations. We have four other videos about Handy’s individual ideas. This one draws them together. Charles Handy’s Gods of Management https://youtu.be/yClxu7dzmB4 Charles Handy’s Shamrock Organization https://youtu.be/dGGKT0Mr_HA Charles Handy’s Federal Organization Model https://youtu.be/69AYxCvT7m4 Charles Handy’s Triple-I Company https://youtu.be/gFRXiMkIg6k Watching
Read MoreEdgar Schein: The Master of Organizational Culture Edgar Schein is a social psychologist who has introduced many ideas around organizations and organizational culture. His thinking is at the heart of the subject. We have two other videos about his ideas on Organizations. This one is something of a summing-up and a look at some of
Read MoreHarold Geneen: Data-driven Charismatic Organization Harold Geneen was a successful business leader that transformed an ailing business, ITT, into a Data-driven Charismatic Organization. Under his leadership it grew and grew. Watching this video is worth 2 Management Courses CPD Points*. (See below for more details) The Nature of Organizations ======================= This video is part of
Read MoreChester Barnard: Organizations as Networks of People Chester Barnard was a Harvard economist and follower of Max Weber. And he was one of the few major management thinkers who actually held a senior line management position! He spent all of his working life at American Telephone and Telegraph (AT&T). Watching this video is worth 1
Read MoreMax Weber: The Father of Organizational Theory Max Weber was a professor of political economy at the University of Freiberg. But he is known as the ‘Father of Organizational Theory’ Watching this video is worth 1 Management Courses CPD Points. (See below for more details) The Nature of Organizations ======================= This video is part of
Read MoreHow we Work: Geert Hofstede’s 6 Cross-Organization Cultural Dimensions In the 1980s, the Dutch cultural psychologist Geert Hofstede returned to the study of culture, but focused on an analysis of organizational practices. The authors identified six cross-organizational dimensions that separate and define organizational cultures. Watching this video is worth 3 Management Courses CPD Points*. (See
Read MoreNational Culture within an Organization: Geert Hofstede’s 6 Cultural Dimensions In his book, Culture’s Consequences, Dutch cultural psychologist Geert Hofstede, brought the term Organizational Culture into common use. His original work at IBM identified 4 dimensions of national culture. Later, he extended this to 6 cultural dimensions. Watching this video is worth 2 Management Courses
Read MoreQuinn and Cameron: Competing Values Model of Organizational Culture Robert Quinn and Kim Cameron created a model of four organizational cultures. The Quinn and Cameron model is known as a “competing values framework” because it starts from two pairs of competing values. Watching this video is worth 2 Management Courses CPD Points*. (See below for
Read MoreEdgar Schein’s 3 Levels of Organizational Culture Edgar Schein, of the Sloan School of Management, was interested in understanding organizational culture. He analyzed organizations into three distinct levels of organizational culture: artifacts (the surface manifestations of culture), values, and assumptions. Watching this video is worth 2 Management Courses CPD Points*. (See below for more details)
Read MoreCultural Web: Johnson & Scholes on Where Culture Originates The Cultural Web of an organization is a model developed by Gerry Johnson and Kevan Scholes. Watching this video is worth 1 Management Courses CPD Point*. (See below for more details) The Nature of Organizations ======================= This video is part of course module number 6.1.4 Program
Read MoreIntroduction to Organizational Culture Organizational Culture sits in the background of an organization: Collective patterns of behavior: its habits and rituals. It’s like the organization’s personality. Watching this video is worth 2 Management Courses CPD Points*. (See below for more details) The Nature of Organizations ======================= This video is part of course module number 6.1.4
Read MoreEmpowerment: The Organization Giving up its Power What happens when organizations give up their power to the people within them? The answer is ’empowerment’. Watching this video is worth 2 Management Courses CPD Points*. (See below for more details) The Nature of Organizations ======================= This video is part of course module number 6.1.3 Program 6:
Read MoreFrench and Raven: Social Power Bases in Organizations French and Raven described the sources of power that people have as ‘social power bases’. Watching this video is worth 3 Management Courses CPD Points*. (See below for more details) The Nature of Organizations ======================= This video is part of course module number 6.1.3 Program 6: Managing
Read MorePower in Organizations: The Power of Governance In this video, we will look at the power organizations derive from their governance structures and processes. Watching this video is worth 2 Management Courses CPD Points*. (See below for more details) The Nature of Organizations ======================= This video is part of course module number 6.1.3 Program 6:
Read MoreRobin Fincham: Three Levels of Organizational Power Etzioni talked about the types of Power that organizations wield. But where does it come from? Robin Fincham, a British academic, has given us a helpful analysis of three levels from which organizational power emanates. Our Etzioni video: https://youtu.be/4mSdeda8elk Watching this video is worth 2 Management Courses CPD
Read MoreAmitai Etzioni: How Organizations Secure Compliance How do organizations elicit compliance from their members? Amitai Etzioni addressed this question, concluding that there are three types of organization, each wielding a different sort of power. Watching this video is worth 2 Management Courses CPD Points*. (See below for more details) The Nature of Organizations ======================= This
Read MoreVirtual Organizations Virtual Organizations… A term that has been widely used for many years now – but which is becoming even more prevalent following the impact of the 2020 Coronavirus pandemic, is Virtual Organization. But what exactly is a Virtual Organization? Let’s discuss. Watching this video is worth 2 Management Courses CPD Points*. (See below
Read MoreBrian Robertson’s Holacracy Organizational Model Holacracy is a form of Adhocracy, which we covered in an earlier video. But, whilst we are way past ‘peak adhocracy’, it seems that holacracy is thriving. Watching this video is worth 2 Management Courses CPD Points*. (See below for more details) The Nature of Organizations ======================= This video is
Read MoreThe Agile Organization In a fast-moving competitive environment, where new technology can disrupt everything overnight, is Adhocracy nimble enough? Do we need an Agile Organization? Watching this video is worth 2 Management Courses CPD Points*. (See below for more details) The Nature of Organizations ======================= This video is part of course module number 6.1.2 Program
Read MoreAdhocracy Organizational Model When did bureaucracy become a dirty word? Almost certainly when the idea of adhocracy emerged. The two are polar opposites: radically different ways to coordinate an organization. The one a set of rules and systems that overlay everything. The other, a fresh recreation for every new need. But, while the concept of
Read MorePeter Senge’s Learning Organization Peter Senge wrote best-selling book, ‘The Fifth Discipline: The art and practice of the learning organization‘. This book has been rated by Harvard Business Review as one of the seminal management books. And his big idea was the Learning Organization. The Fifth Discipline: https://geni.us/ZrUvYi Watching this video is worth 2 Management
Read MoreThe Matrix Organization Model Many large multi-national organizations eschew the simplicity of Charles Handy’s Federal Organization model. Instead, they favor the big, complex, and ugly approach that is the Matrix Model. Watching this video is worth 2 Management Courses CPD Points*. (See below for more details) The Nature of Organizations ======================= This video is part
Read MoreCharles Handy’s Triple-I Company The Triple-I company is the primary home of 21st century knowledge workers. So, what is it? Watching this video is worth 1 Management Courses CPD Point*. (See below for more details) The Nature of Organizations ======================= This video is part of course module number 6.1.2 Program 6: Managing within Organizations Course
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