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Sollution Selling: Neil Rackham’s SPIN Selling Solution selling is all about finding out what the problem is, and offering a solution. And this is at the heart of Neil Rackham’s approach to sales: SPIN Selling. SPIN is an acronym that will guide you through the diagnosis. The Book of the Course! Sales Skills: A Management
Read MoreWhat is the Triple Bottom Line? John Elkington developed the concept of the Triple Bottom Line of People, Planet, and Profit. So, what is the Triple Bottom Line? Watching this video is worth 2 Management Courses CPD Points*. 🔎 See below for details Corporate Social Responsibility (CSR) This video is part of course module 6.2
Read MoreWhat is the Sales Funnel? The Sales Funnel is one of the most fundamental concepts in selling. So, in this video, I want to answer the question What is the Sales Funnel? The Book of the Course! Sales Skills: A Management Courses Introduction This book gives a broad introduction to the topic, for managers and
Read MoreNLP Time Line Therapy: What are Time Lines? Most of us represent time mentally, using metaphors of space and location. We look forward to our vacation. Because the future is ahead of us. So, let’s put the past behind us and move on. NLP takes this spatial metaphor and treats time as lying on a
Read MoreSocial Awareness: What is it and How to Build it Social Awareness is important if you want to manage a successful team. It gives you the ability to put yourself in your team member’s shoes: to understand how they are feeling. At its heart is empathy. Get our Kindle-exclusive companion to this course: Emotional Intelligence:
Read MoreSelf Motivation: What is it and How to Build it Self Motivation is your ability to get up and get going when you’d really rather curl up and let it go. Get our Kindle-exclusive companion to this course: Emotional Intelligence: A Management Courses Introduction https://geni.us/FsuCDrK Watching this video is worth 2 Management Courses CPD Points*.
Read MoreSelf Regulation: What is it and How to Build It The second domain of Emotional Intelligence is Self Regulation. This is about managing your emotional state and the behavioral and social choices you make. Get our Kindle-exclusive companion to this course: Emotional Intelligence: A Management Courses Introduction https://geni.us/FsuCDrK Watching this video is worth 3 Management
Read MoreSelf Awareness: What is it and How to Build it The first domain of Emotional Intelligence is really simple, you’d think. It’s Self Awareness. Get our Kindle-exclusive companion to this course: Emotional Intelligence: A Management Courses Introduction https://geni.us/FsuCDrK Watching this video is worth 2 Management Courses CPD Points*. 🔎 See below for details Overview of
Read MoreWhat is a USP? A Unique Selling Proposition Rosser Reeves was an advertising executive who believed that an advertisement or commercial should show off the value of a product, not the cleverness of the ad’s copywriter. He crafted his ads around what he called the Unique Selling Proposition, or USP. This is the one reason
Read MoreSeth Godin: What are Tribes? Seth Godin is a marketer and a communicator. And, in 2008 he tapped into the emerging Zeitgeist, with his book, ‘Tribes: We Need You to Lead Us’. (https://geni.us/ugCQ0). Watching this video is worth 2 Management Courses CPD Points*. 🔎 See below for details Marketing for Managers This video is part
Read MoreWhat is 360-Degree Feedback? And a 4-step Process. The idea and practice of 360-degree feedback has been through rises and falls since it first appeared in the 1950s. And it really took off in the 1990s. But it is as important today as it’s ever been. So, let’s examine 360-degree feedback from a number of
Read MoreWhat is the Starfish Model for Giving Feedback? The Starfish Model offers you a quick and future-focused way to give formal and informal feedback. Watching this video is worth 1 Management Courses CPD Point*. 🔎 See below for details Feedback This video is part of course module number 3.8.2 Program 3: Managing & Leading Individuals
Read MoreWilliam Ouchi: Theory Z Organizations and Motivation One of our most popular videos is the one about Douglas McGregor’s Theory X and Theory Y. As a result, people have asked me about Theory Z. Theory Z, which was developed by William Ouchi, to describe the adoption of Japanese ideas of management in the United States.
Read MoreFrench and Raven: Social Power Bases in Organizations French and Raven described the sources of power that people have as ‘social power bases’. Watching this video is worth 3 Management Courses CPD Points*. (See below for more details) The Nature of Organizations ======================= This video is part of course module number 6.1.3 Program 6: Managing
Read MoreCharles Handy’s Triple-I Company The Triple-I company is the primary home of 21st century knowledge workers. So, what is it? Watching this video is worth 1 Management Courses CPD Point*. (See below for more details) The Nature of Organizations ======================= This video is part of course module number 6.1.2 Program 6: Managing within Organizations Course
Read MoreCharles Handy’s Shamrock Organization In his 1989 book, The Age of Unreason, Charles Handy looked forward to a new type of organization, the Shamrock Organization. The Age of Unreason: https://geni.us/rwY6Iz9 Watching this video is worth 2 Management Courses CPD Points*. (See below for more details) The Nature of Organizations ======================= This video is part of
Read MoreAccelerate Team Development with Swift Trust Swift Trust s a simple idea… How can you quickly build trust among strangers? If you are getting a group together and you need them to perform well as a team, quickly, then the Swift Trust framework can really help. Watching this video is worth 3 Management Courses CPD
Read MoreThe Tuckman Model – Tuckman Team Development Model The Tuckman Model of Group Formation and Team Development is one of the most important, useful, and successful management models. Simply put… Every manager needs to know it! Watching this video is worth 3 Management Courses CPD Points*. (See below for more details) This video is part
Read MoreWhat is a Team? What is a Team? This is the first video in a new course on teams and team-working. So we need to start at the beginning and establish what we mean by the term ‘team’. Watching this video is worth 2 Management Courses CPD Points*. (See below for more details) This video
Read MoreRyan & Deci: Self Determination Theory (SDT) – Content Models of Motivation Ryan & Deci are the founders of Self Determination Theory (SDT). It’s possibly the most substantial modern body of research on motivation. As such, it is essential for modern managers to understand the basics. Watching this video is worth 3 Management Courses CPD
Read MoreThe Trust Equation – Gravitas needs Trust Before you gain gravitas, you need to acquire trust. And the best model for how to build trust, and for how we assess trustworthiness, is the Trust Equation. This is a simple representation of how trust is made up of four components. The Trust Equation was developed by
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